LAMBENCE

LAMBENCE

BRANDING

BRIGHTLY

Our comprehensive branding & content guide takes you through the step-by-step process of creating a compelling brand identity; covering everything from positioning & brand mission to content creation & analytics, truly providing everything you need.

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what's included

BUNDLE

01

Digital Book

Our comprehensive ebook takes you through the step-by-step process of creating a compelling brand identity based on your unique value. You'll learn how to identify your target audience and create effective content for each social media platform, as well as how to use data to inform your decisions and adjust your strategy for optimal growth.

02

BRANDING Toolkit

Discover the power of hands-on learning with the complete Brand Toolkit. As an integral part of our ultimate guide, this toolkit provides an immersive and engaging experience, ensuring that you can seamlessly translate theory into action. Packed with meticulously crafted exercises that mirror the content covered in our ebook, the Brand Toolkit empowers you to take every concept and immediately apply it to your brand identity journey.

03

RESOURCES

As a commitment to propelling your brand's content journey even further. You'll receive a curated collection of free social media templates designed to jumpstart your creative process as well as a versatile icon pack that effortlessly complements your brand visuals. These templates are meticulously crafted to align with the principles outlined in the branding brightly book, ensuring that your content reflects a cohesive and impactful digital identity.

what you'll learn

IDENTITY

a strong foundation

Our comprehensive ebook takes you through the step-by-step process of creating a compelling brand identity by covering everything from positioning and brand mission to designing all of the visual assets you need.

By creating a set of rules that outline how your brand should be presented across all channels, including your website, social media, and marketing materials, you can ensure that your messaging and visuals align with your business goals and values.

in your toolkit

USER PERSONA
POSITIONING
BRAND MISSION

BRAND PERSONALITY
BRAND VOICE

what you'll learn

BRANDING

01

LOGO

Learn the significance of diverse mark types – from wordmarks to combination marks – and their impact on brand identity. Discover the power of simplicity, memorability, and adaptability in creating logos that resonate with your audience.

building a brand

By creating a strong visual identity, you gain a distinct edge among competitors as it encapsulates your personal brand values and personality. Consistent elements like typography and color build familiarity taht extends across platforms, fostering loyalty. It's a pivotal asset that elevates brand perception, cultivates customer trust, and fuels overall business success.

02

TYPE

Elevate your brand's voice with our typography exploration. From serif to handwritten fonts, understand how each style conveys unique connotations and readability. Typography becomes your brand's language, reflecting its essence and values.

in your toolkit

LOGO DESIGN
WORDMARK
COLOR PALETTE

TYPOGRAPHY
SOCIAL IDENTITY

03

Color

Dive into the world of color psychology and its role in shaping brand perception. Explore how colors evoke emotions, enabling you to craft a visual identity that engages your target audience and creates a lasting impression.

what you'll learn

BRANDING

building a brand

By creating a strong visual identity, you gain a distinct edge among competitors as it encapsulates your personal brand values and personality. Consistent elements like typography and color build familiarity taht extends across platforms, fostering loyalty. It's a pivotal asset that elevates brand perception, cultivates customer trust, and fuels overall business success.

01

LOGO

Learn the significance of diverse mark types – from wordmarks to combination marks – and their impact on brand identity. Discover the power of simplicity, memorability, and adaptability in creating logos that resonate with your audience.

02

TYPE

Elevate your brand's voice with our typography exploration. From serif to handwritten fonts, understand how each style conveys unique connotations and readability. Typography becomes your brand's language, reflecting its essence and values.

03

Color

Dive into the world of color psychology and its role in shaping brand perception. Explore how colors evoke emotions, enabling you to craft a visual identity that engages your target audience and creates a lasting impression.

in your toolkit

LOGO DESIGN
WORDMARK
COLOR PALETTE

TYPOGRAPHY
SOCIAL IDENTITY

what you'll learn

CONTENT

building an audience

By taking the time to understand the nuances of each social platform, you can develop a tailored social media strategy that speaks directly to your audience. With this added understanding and the right tools and resources, you can create engaging blog posts, social media content, and videos that align with your brand's values and goals wihout breaking the bank.

in your toolkit

TIKTOK POSTS
INSTAGRAM POSTS
FACEBOOK POSTS
WEB CONTENT

CONTENT CALENDAR
COMPETITIVE AUDIT
SMART GOALS

your brand companion

PETHAVEN

working alongside you

PetHaven is a fictional online pet store that aims to help pet owners grow their relationships with their furry friends.

By using PetHaven as an example, you can better understand how to apply the branding principles and content creation learnings discussed in the book to a real-life business scenario. You will be shown the process behind the creation of the various PetHaven branding principles and how those then apply to the social media campaigns created for each platform.

empowerment

Our experienced team specializes in working with a diverse range of clients, from entrepreneurs and startups to established corporations. We have a deep understanding of the unique challenges faced by businesses in various industries and the digital landscape. Whether you're just starting out or looking to revitalize your brand, our expertise in digital platforms and marketing ensures that your brand stands out and connects with your desired audience.

kind words

READERS

01

E-COMMERCE

NICK G.

"I was honestly beginning to get so frustrated with social media until I read this book. It helped shape my perspective on my business goals & the overwhelming beast that content creation is. I now feel equipped with the knowledge and tools to elevate my digital presence and connect with my target audience effectively."

02

FILM AGENCY

JOE C.

"I loved the addition of Pethaven in the book. It truly helped me understand the underlying principles of branding and be able to apply them to my own business with ease. I highly recommend it to anyone looking for guidance and inspiration in building a brand that truly stands out."

03

FITNESS COACH

Rady D.

"The brand toolkit has been an absolute game-changer for my time management. I can't stress enough how much I appreciate having everything I need in one organized place. It has allowed me to streamline my brand assets & send things out so much easier. Thank you for providing such a valuable and practical tool!"

branding bundle

PRICING

features

the branding brightly bundle is an invaluable resource for anyone looking to take their business to the next level. With easy-to-follow steps, detailed examples, and expert insights, you will be equipped with the knowledge and tools to build an unstoppable digital identity for your business.

PDF COPY OF BRANDING BRIGHTLY
35 PAGE BRAND TOOLKIT (CANVA)

21 TESTED SOCIAL TEMPLATES (CANVA)
COMPLETE SOCIAL ICON PACK

$ 27

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have any questions?

FAQS

01

How long will it
take to send out?

After you complete checkout, you will be redirected to a download page, as well as be sent an email that will include a download link to your zip file.

02

How will I receive
my digital bundle?

The zip file will contain a PDF copy of "Branding Brightly" & link access to the Brand Toolkit & Social Templates on Canva, and your Social Icon Pack.

03

What is included
in the toolkit?

Your Toolkit will include an organized presentation of the various guidelines and tools discussed in the book. You can begin applying these yourself while you read! (these indications are highlighted in the book).

04

Can I share the
book with others?

If you are working with others in your business, feel free to share your copy. Outside of your team we would appreciate a recommendation so we can continue to create materials that help serve you.

05

What are you writing next?

We have lots of different topics that we are looking to dive into including the art of advertising, the act of pitching, and the entrepreneur's mindset. If you have any suggestions feel free to contact us!

Lambence is a cutting-edge creative digital agency that serves as a guiding light for businesses seeking to elevate their online identity. With an array of innovative services spanning design, marketing, development, and branding. Lambence empowers companies with the knowledge and tools necessary to drive their ventures towards lasting success.

LAMBENCE

ALL RIGHTS RESERVED. 2023

Lambence is a cutting-edge creative digital agency that serves as a guiding light for businesses seeking to elevate their online identity. With an array of innovative services spanning design, marketing, development, and branding. Lambence empowers companies with the knowledge and tools necessary to drive their ventures towards lasting success.